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- SK Magic and Walkerhill were at the forefront of profit enhancement. Operating profit increased by 74.9% compared to the previous year. - The debt-to-equity ratio saw a considerable improvement from selling SK Rent-a-Car and implementing other measures, ultimately stabilizing the financial structure. - Strategies are set to enhance corporate value by achieving a ROE of 3.5% and providing an annual dividend of at least 250 won per share. - "Emphasize leveraging AI for business innovation and creating data-driven technologies and services." SK Networks, an operating holding company focused on AI-centered businesses, revealed its third-quarter earnings, showing increased profitability year over year. SK Networks, led by CEO Hojeong Lee, recently disclosed its initial financial results for the third quarter, including total revenue of KRW 2.0428 trillion and operating profit of KRW 28.6 billion on the 13th of this month. Sales revenue increased by 13.9%, and operating profit rose by 74.9% when compared to the previous year's figures. Specifically, SK Magic drove performance enhancement through new product introductions and improved cost efficiency. The Ultra-Small Direct Water Purifier, launched in the first half, continued to attract customer interest, and the 2024 Core 360˚ Air Purifier, introduced in the third quarter, also garnered significant attention. The company streamlined operations by reducing marketing expenses as well. At Walkerhill, visitor number increased and room occupancy rose due to seasonal services and accommodation packages like Camcnic @ Forest Park, Park Concert, and Pizza Hill Autumn Festival. Additionally, Walkerhill Store, an online retailer of kimchi, HMR products, and living items, observed a boost in sales, contributing to improved financial results. In addition to these achievements, SK Networks also made proactive portfolio changes in the third quarter to transition into an AI-focused operating holding company. SK Networks sold its ownership in SK Rent-a-Car, resulting in debt settlement, increased cash equivalents, and a significant enhancement in the debt-to-equity ratio, reducing it to 174% from 323% compared to the previous year. Furthermore, SK Speedmate, after being spun off in September to improve management efficiency for each business, implemented an AI car pricing system from Deutsche Automobil Treuhand (DAT), a German automotive data company, and other data solutions, laying the foundation for using AI for business expansion. The trading divisions are expected to be separated in December. During the final quarter, SK Networks has focused on boosting corporate value through global collaboration and improved communication with the market. In October, SK Networks and Sunway Group, a prominent conglomerate in Malaysia, signed an MOU to investigate different collaboration plans, such as promoting AI-focused business cooperation, creating a joint venture between SK Magic and Sunway, and trading shares between SK Networks and Sunway. Moreover, the company has revealed intentions to raise its return on equity (ROE) to over 3.5% by 2026, which is 1.1 percentage points above the current rate, and issue a yearly dividend of at least 250 won per share. En-core organized En-core Day 2024 to present strategies for supporting the company's AI transformation through data management and utilization plans, alongside automation solutions incorporating generative AI. PhnyX Lab, an AI technology development organization, will also unveil new customer solutions. In order to speed up its transformation into an AI-focused operating holding company, SK Networks will keep pushing for new ideas by integrating AI into its operations, partnering with AI tech firms, and creating AI and data connection solutions. An official from SK Networks stated that the company is dedicated to improving the setup of an operating holding company that collaborates with its subsidiaries and boosts their growth with a secure financial framework, aiming to establish a strong corporate stance in a volatile economic setting and foster innovation in AI-driven business strategies. --------------------------------------------------------------------- Attachment: Sales and profit scale for Q3, 2024 (based on K-IFRS consolidated financial statements) (Unit: KRW100M) Category Q3, 2023 Q3, 2024 Year-on-year variation Sales 17,933 20,428 +13.9% Operating profit 164 286 +74.9% Net income 134 658 +390.8%

- Extensive collaboration expected in AI-powered products and systems··· including possible joint venture & share swap - MoU will also see Sunway tapping the talent and innovation of PhnyX Lab, the Silicon Valley-based AI research and development arm of SK Networks - SK Networks, "We’ll focus on boosting the Malaysian market and maximizing synergy between the two companies to drive greater corporate value." SK Networks, a company steering the growth of its subsidiaries and scaling future value through AI-driven innovations, is ramping up its strategic collaboration with Sunway Group, a leading conglomerate in Southeast Asia with core interests in real estate, construction, healthcare, education, leisure and hospitality sectors. SK Networks (CEO: Hojeong Lee) announced on October 30 that it had inked a Memorandum of Understanding (MoU) with Sunway to establish a wide-ranging partnership encompassing both companies and their subsidiaries. On October 22, SK Networks, part of SK Group which is among the largest conglomerates in South Korea, hosted senior executives from Sunway, led by Group CEO of Digital and Strategic Investments Evan Cheah, to formalise this collaboration through an MoU signing ceremony at SK Networks' headquarters in the Samil Building, Jongno-gu, Seoul. Founded in 1974, Sunway today owns and manages three publicly-listed companies on Bursa Malaysia with a combined market capitalisation of more than RM35 billion / USD 8 billion, operating across 13 business divisions in 50 locations worldwide. Sunway is highly regarded for its unique build-own-operate model, and its flagship Sunway City Kuala Lumpur is Malaysia’s first fully integrated, green and sustainable township, which attracts more than 42 million visits a year. SK Magic, a subsidiary of SK Networks specialising in innovative home appliances, has already established a foothold in the Malaysian market through its existing relationship with Sunway. This MoU will deepen this partnership by identifying key areas to leverage synergies across multiple business sectors and regions where SK Networks and Sunway have a presence. These initiatives include SK Magic's ongoing development of innovative AI-powered products and the introduction of PhnyX Lab's technology to develop and integrate AI systems within Sunway’s ecosystem. Furthermore, SK Networks and Sunway are pushing for various collaboration models, such as establishment of a joint venture between SK Magic and Sunway, and possible share swap between SK Networks and Sunway. Sunway Group CEO of Digital and Strategic Investments Evan Cheah said: “Our partnership with an AI-driven organization like SK Networks represents a natural synergy for Sunway’s own digital transformation journey.” “As a conglomerate marking our 50th anniversary this year, we will continue to build on our history of embracing technology and innovation to evolve our businesses towards the next 50 years and beyond,” Evan added. SK Networks plans to actively support the process following this agreement between the two companies to ensure that it translates into tangible results. The company aims to facilitate the smooth global expansion and collaboration of its existing businesses while continuing to enhance its value as an AI-driven company. Hojeong Lee, President & CEO of SK Networks said, "We will establish a working group to develop specific collaboration strategies with Sunway, focusing on AI-related areas. Our objective is to generate visible synergies as we expand our presence in Malaysia. We are dedicated to facilitating seamless operations between our headquarters and subsidiaries while also exploring innovative avenues to identify new business models and nurture external partnerships that can create significant value." SK Networks is ramping up its strategic collaboration with Sunway Group. Executives from both sides, including SK Networks President & CEO Hojeong Lee(right), President & COO Sunghwan Choi(left) and Sunway Group CEO of Digital and Strategic Investments Evan Cheah pose for a commemorative photo to mark the occasion. SK Networks President & COO Sunghwan Choi(right) and Sunway Group CEO of Digital and Strategic Investments Evan Cheah attended the MoU ceremony between SK Networks and Sunway Group.

- Free engine oil replacement and vehicle inspection services for the families of fallen firefighters - The program runs twice a year, in June and November··· “We will continue initiatives that enhance both our business and social value” In honor of Patriots and Veterans Month, SpeedMate has partnered with the National Fire Agency to offer a vehicle inspection program for the families of fallen firefighters. On the 18th, SpeedMate, the comprehensive auto care brand under SK Networks (CEO: Hojeong Lee), announced the launch of its "HeroMate" program, providing vehicle maintenance support and discounts to the families of fallen firefighters. This program has been jointly prepared by SpeedMate and the National Fire Agency to support safe driving and convenience for approximately 600 families of fallen firefighters who dedicated their lives to public safety. As part of the initiative, SpeedMate will offer special benefits, including a free engine oil change (once a year), 50% off air conditioning gas, and a 30% discount on exclusive tires, all in commemoration of Patriots and Veterans Month. The same benefits will also be available in November, which coincides with Firefighters’ Day, to assist with vehicle inspections in preparation for the winter season. Each program will support 300 families in June and November, respectively. SpeedMate, with over 590 locations nationwide, has built long-standing trust with customers by providing industry-leading repair services at reliable quality and reasonable prices. Recently, SpeedMate expanded its customer services by opening multi-service shops that provide both maintenance and detailing. The company is also committed to ESG (Environmental, Social, and Governance) initiatives, including hands-on automotive repair training for students in specialized automotive programs at high schools in Seoul. Looking ahead, SpeedMate aims to maximize customer satisfaction by continuously improving service quality, further strengthening its position as South Korea's top comprehensive vehicle management brand. In addition, the company plans to actively support public safety organizations through initiatives like this program. During the inauguration ceremony, Ahn Moo-in, Head of the SpeedMate Division, expressed his gratitude, "We extend our deepest appreciation to the fallen heroes who sacrificed their lives for public safety, and to the firefighters who continue to work tirelessly around the clock." He added, "We will continue to run programs like this to enhance both the business and social value of SpeedMate as a leading automotive management brand." In addition, throughout the HeroMate program, SpeedMate will offer special discounts to active-duty firefighters. SpeedMate and the National Fire Agency have partnered to create the "HeroMate" program, which provides car care benefits to firefighters and their families. At the ceremony held on the 18th at Samil Building in Jongno-gu, Seoul, Mooin Ahn, Head of SpeedMate Division (right), Hyunsook Park, Head of Hope-Sharing Firefighter Families Association (center), and Gunil Jeong, Director of Health and Safety at the National Fire Agency, exchanged messages of gratitude and support.

- Selected as the top analysis institution in the Global Drinking Water Proficiency Test, organized by the U.S. Environmental Resource Associates (ERA), with participation from over 200 institutions worldwide - Achieved the highest ratings across all 17 evaluation categories, including heavy metals and anions, demonstrating world-class capabilities in water quality measurement and analysis - Successfully passed the National Institute of Environmental Research (NIER) domestic proficiency test for five consecutive years, reaffirming its status as an accredited institution with excellence in water quality analysis - Leveraging world-class water analysis expertise to develop and manufacture industry-leading water purifier filters in-house - Committed to delivering world-class products and services, by powered by exceptional analytical technology and a team of professional researchers SK Magic (CEO: Kim Wan Sung) has once again reaffirmed its world-class water quality analysis capabilities. On the 19th, SK Magic announced that its Environmental Analysis Center has been selected as a 'Laboratory of Excellence' for six consecutive years in the International Proficiency Test for drinking water, organized by the U.S. Environmental Resource Associates (ERA). The International Proficiency Test is a globally recognized evaluation program conducted annually by ERA, a world leader in proficiency testing. Approximately 200 analysis institutions from around the world participate, undergoing comprehensive assessments of the reliability and accuracy of their analysis data. SK Magic’s Environmental Analysis Center took part in the drinking water category, achieving the highest rating of 'Satisfactory' in all 17 evaluation items, which included five heavy metals, four anions, five organic compounds, and three general categories. This further solidifies the center's world-class capabilities in drinking water quality measurement and analysis. In April, the center also received a 'Pass' rating for the fifth consecutive year in the domestic proficiency test for drinking water, organized by the National Institute of Environmental Research under the Ministry of Environment. It was recognized as an outstanding accredited institution for its excellent water quality analysis capabilities, including microbial testing for organisms such as Enterococcus, Salmonella, and Shigella. As a specialized environmental analysis unit under SK Magic’s Research and Development Center, the Environmental Analysis Center was established in 2019 at the Hwaseong plant, a key production hub. It operates as an accredited institution for water quality testing, covering drinking water, bottled water, groundwater, and raw water. The center also, contributes to the development of technologies and products related to water and air quality, environmental pollutants, and hygiene. Leveraging its advanced analytical capabilities, the center plays a critical role in SK Magic’s in-house development and production of industry-leading water purifier and air purifier filters. Since 2020, the company has been producing its own carbon filters, which are vital for enhancing water taste, and it ensures consistent filter quality through regular water purification performance evaluations conducted by the Environmental Analysis Center. A representative from SK Magic’s Environmental Analysis Center commented, “We are continuously working to ensure that our customers can trust and enjoy not only clean and fresh water but also water that is tastier and healthier, in collaboration with our in-house water sommeliers. Moving forward, SK Magic will continue to strive to deliver world-class products and services, supported by our expert research team and advanced analytical technologies.” Researchers are conducting experiments at SK Magic’s Environmental Analysis Center in the Hwaseong plant A View of SK Magic’s Hwaseong plant, home to the Environmental Analysis Center SK Magic’s Environmental Analysis Center located at the Hwaseong plant in Gyeonggi Province

- Developed the personal data deletion app ‘MINTIT Safe,’ set to launch for free in early August - The app allows users to delete data without third-party involvement and provides a certificate, “putting an end to data exposure worries” - Last year, MINTIT issued 850,000 data deletion certificates through its kiosks, leading the way in personal data protection - “We aims to lead the used phone market with technology certified by global organizations” MINTIT, a pioneer in the recycling industry and the first in South Korea to introduce an AI-powered grading system for secondhand phones, is launching a service that completely eliminates the primary concern in used phone transactions: the risk of residual or recoverable personal data on devices. MINTIT (CEO: Ha Sung Moon) announced on the 15th that it has developed an app that completely deletes personal data from phones, and this service will be offered free of charge starting in early August. As South Korea’s leading used phone trading platform, MINTIT aims to ease customers' concerns about personal data exposure when selling phones, while promoting a circular economy by ensuring old phones are reused rather than discarded. This initiative leverages the company’s strengths and industry experience. “The main reason many people hesitate to sell their used phones is concerns about personal data leaks,” a MINTIT representative explained. “With the MINTIT Safe app, users can simply install the app on their phones and delete their data comfortably from home, without needing to connect to a PC, use dedicated hardware, or rely on third-party involvement. Plus, they receive a certificate afterward, making it more convenient and secure than any other service available.” The representative added, “We aim to create a culture of safely deleting data from phones even when they are kept at home, leading the way in personal data protection with the MINTIT Safe app.” MINTIT purchases around one million secondhand phones annually through its AI-powered MINTIT ATM platform. This contactless trading platform allows users to check their phone’s performance and complete a sale within just 5 to 10 minutes, with immediate personal data deletion and payment. The new service brings the complete data deletion technology used in MINTIT ATMs to a wider audience, making it accessible to everyone, which marks a significant step forward. MINTIT’s personal data deletion technology has received international recognition. In 2021, the company earned the international standard software quality certification (SQA, ISO/IEC 25051:2014) from Germany’s TÜV SÜD for its data deletion program. Earlier this year, it also received certification from ADISA (Asset Disposal & Information Security Alliance), a global leader in information security. MINTIT successfully passed ADISA's rigorous test for resistance to forensic tools and techniques, proving the safety and security of personal data during secondhand phone transactions—a major concern for customers. Based on this technology, MINTIT operates a compensation system that provides up to KRW 1 billion in the event of personal data breaches involving phones sold through its MINTIT ATM kiosks. In 2022 alone, MINTIT issued 850,000 data deletion certificates. Looking ahead, MINTIT plans to actively promote a recycling culture centered on its core secondhand phone business while continuing to lead the industry by advancing its business model to meet the needs of stakeholders, including the government and customers. A MINTIT representative stated, “We are continually improving the user experience (UX) of the MINTIT ATM to make it more convenient for customers, and we are also upgrading the automated equipment line at the Icheon Recycling Center.” The representative added, “Our top priority is customer convenience, and we will continue to advance our business to solidify our position as the leading company in South Korea’s secondhand phone market.” Data deletion certificate provided to MINTIT ATM users